Puma Scores Big With Football Viral Campaign

Puma entered the world cup with a limited budget and had to pull something special to gain attention. They came up with a love = football campaign, a message they wanted to spread as far as they could.

Their viral attempt became one of their greatest stunts. The campaign was focused on the world cup fans and their endearing love for the game. They conducted an ambush marketing campaign which consisted of two viral videos that captured the world cup from a spectators view.

Competing with bitter rivals Nike, the company splashed over 400 million US dollars on the campaign which included designing and producing the controversial Jubilani ball. However Nike stole much of the attention at the last minute with their ‘write the future’ campaign which was viewed more than 15 million times on YouTube alone.

Sony, the record label of Kasabian hope the deal will help promote the band’s third album, West Ryder Pauper Lunatic Asylum, around the world, raising their international profile. The live matches are viewed by up to 1 billion viewers so they should have no problem.

Along with another video they were posted online anonymously and received worldwide attention, although they contained no branding whatsoever bloggers and journalists were quick to point out that it was part of the Puma brand.

“If we had just wanted a track there are thousands that we could have used but Kasabian are seen as a football band and that makes the track much stronger,” said Paul Molnar of the Premier League.

One by one the star players featured in the ads fell victim to what became known as the ‘Nike curse’ and were knocked out of the competition, a complete branding disaster. It seems in choosing to endorse some of the world’s biggest premiership players Nike had neglected to consider the most successful teams and thus lost the branding race.

Puma have managed some endorsement success with their successful Puma King football boot. They narrowly missed out on producing the new Liverpool football shirt

Are You Totally Dependent On Facebook?

If your response has been positive, congratulations and all the best to your quickly recovery. If you answered no, that’s all right because the first step to most addictions is denial. The great news is, there are some ways to check out if you have this sickness. Here are top 10 signs that you are a Facebook addict.

1. Facebook is the first site that you check in the morning. (Remark: There’s a option that your addiction is severe if you use a mobile phone that has internet access and you literally check out the website within five minutes of waking up. If that’s the case, seek medical attention instantly.)

2. You have more than 400 friends, where at least half of them are people that you don’t normally talk to on a regular basis.

3. Mafia Wars? FarmVille? You are an expert when it comes to social media games, and the apps are the only interaction you have with some of your friends (e.g. Your wall messages to friends contain something like, “Tom found a lonely Black Sheep on their farm. Oh no!”)

4. You love Facebook so much that you bring it with you even while in the bathroom and doing a number two.

5. You have abandoned the whole “printing photos and creating real albums” completely, because all your pictures are now uploaded on Facebook.

6. At some point in your online life, you have updated your status about what you’ve cooked for dinner, shows you’ve watched on TV, and places you’ve been to newly.

7. You have shared a link regarding a news article or a YouTube video that either you really enjoyed or you just wanted people to know about it because it will grow your chances of scoring cool points and getting a friendship bracelet from your super friends.

8. You downloaded FourSquare to check-in at cool places in the city, so your friends will think you’re not just cool but also very smart and svery tech-savvy.

9. You have made a statement on someone else’s wall. Or if you don’t know the person that well, you’ve just “liked” his or her status, which is a Facebook equivalent of a real life “hi.”

10. At last, you have made your relationship status Facebook-official by changing from “Single” to “In a Relationship” or vice versa. However, you have also updated your status to “It’s Complicated” since you think it is way cooler than all the other statuses.

While in most addictions, Facebook’s come in various severity. If you have at least 3 symptoms, then your addiction is light. 4-7 symptoms, your case is moderate, but if you have 8 or more, you seriously need to call Dr. Online for help as your addiction is severe. Note: your family loves you whether they are on Facebook or not.

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Ladies Urban Wear

The city is the burning pot of all brand new, aged, trendy, distinctive as well as unusual. So it’s unsurprising that metropolitan trend originated within the largest, most frantic and the most city located in the world, New York. This is where all the urban fashions began. However, urban wear evolved differently while it went around the world. Each city incorporated their cultural and individual impacts into this free going fashion style. And this characterizes the overall city fashion scene: distinctive, fashionable and reasonable. And it ensues that urban wear for any women must be fashionable and in style very functional and can adjust to the ever changing environment of the urban scene.

Urban lifestyle differs. It is dynamic and one should be all set with each and every eventuality. This is the reason why mainstream style or the clothing paraded along the catwalk in Paris aren’t very well suited for the urban ladies. The rigid styles and the materials used are going to be an inconvenience in the fast paced city environment. An urban woman should therefore don something chic and edgy, something daring yet functional with some ideas of cultural influences. These are simply a few general suggestions of urban fashion for the women of all ages.

Becoming edgy is not as hard as it seems. When you have a set of comfortable clothes but generally seems boring, you simply need to liven it up just a little by pairing them with stylish footwear like high-heeled boots or some good accessories like belts. You have to try to make your clothes show up slightly to make it urban-looking. Other accessories that are considered urban style includes large earring, necklaces (wearing several with varying lengths can provide that urban look), cardigans and large belts. Some clothes show ideas of ethnic elements whether the colors, prints or patterns. Combining these kinds of clothes with the proper accessories will accomplish you that urban fashion style.

Now it is insufficient to become an eye-catcher. You can put on all the clothes and accessories you like to allow you to stand out but if everything you wore slows down your movement or day to day task then it defeats the goal of the urban wear. Urban fashion must be functional and practical as well. A few accessories just like the tote bags are very handy and really trendy at the same time. Other basic urban clothes for the ladies may also include skinny jeans, pencil-thin skirts, tweed blazers, pumps or stilettos and, of course, boots.

Urban wear for the ladies offers many choices. The urban woman can tap into the traditional more light, prim and proper fashion style or go with the urban hip-hop, funky or rock design which are characterized by bold accents, unconventional colors and cool styles. Or they could go with the very casual (golfer clothes type) look or the quirky and eclectic clothing styles. Or they could combine the elements of each fashion style to make their own unique wardrobe which adapts to the present urban landscape.

We are comfortable and confident you will locate a little something amazing and also irresistible coming from our comprehensive series of evening dresses. We hold the quintessential selection of prom dresses internet along with shoes, accessories, and jewelry so that you can carry out all of your style requirements in one location.

Unique Article Marketing- Strategies That Get Results

This lesson will be about unique article marketing. It will cover many of the top unique article marketing tips. If you are serious about article marketing you must submit unique articles to the article directories. If you mass submit the same article to different sites you’re articles will not be as effective or get the web traffic you could obtain with unique articles submission. Read on for my simple but explosive tips.

What is unique article marketing? The answer is quite simple. It is simply unique articles to the article directories. Simple enough right! Well you came to this article marketing lesson site to learn more than that! Unique article marketing is simple but it is a bit more than just submitting unique articles. Let me back up a bit.

Unique articles must not be essentially the same article with just a few words changed. It must be more unique than that. The search engines will easily detect if you’re articles are basically the same. Here is where you must write your articles with unique content.

The title must be unique. This is very important. I suggest a keyword tool to help you put keywords in your article titles. There are many free keyword tool sites and some that charge a fee but they are well worth it. You can have a great unique article but your readers must be able to find you. I also suggest long tailed keywords. They are more effective most of the time because the competition is so stiff for the top keywords. This is a topic for another lesson but for now we will stick with unique article marketing. Here is the key point make each title relevant to your article and include different keywords in each title.

Here is another key point to getting unique article marketing results. Write your articles and make them at least 30% unique. Simple enough. It will take longer to make your articles unique but well worth the time. When your articles get submitted you may have different ones show up in the search engines. How cool and powerful would that be.

Last but not least is a often overlooked unique article marketing tip. You must and I repeat you must make your resource boxes with unique content. By this I mean use different keywords and domain names in them. What this means is to insert different domains related to your articles in your resource boxes. When you do this you will help the different domains get backlinks which will drive your sites higher up the rankings.

I want to thank you for reading my unique article marketing guide. I also recommend using a article submission service that will submit your articles to the directories in unique format. I also suggest not mass submitting your articles to hundreds of sites overnight with these services. A recommended submission of 10-20 unique articles a day may get you great results. I use the Unique Article Wizard because it makes my articles unique, submits them to hundreds of article directories, and also gives you the ability to submit your articles in a natural way to the number of sites you select daily.

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Powerful PLR Article Rewriting Software Tool For Article Marketers

Why do you write articles online? For fun or profit? Do you get tired of seeing other people make money online writing articles? Do you wish you make the article writing process less time consuming. I would encourage you read the rest of this article rewriting article to see how I learned how to use PLR articles effectively in my article marketing campaigns.If you’re like me you in all likeliness possess heaps of ‘PLR’ content lying around on your computer. It’s easy to acquire in the habit of joining membership websites and downloading everything they have to offer, just because it’s convenient. After all you bought it, so you might as well utilize it.

But when it comes time to tweaking and rewriting those articles, you’d probably rather do anything but that!

Well, I have great news for you. Rewriting articles just got a whole lot simpler!

I’ve found a article rewriting software product that makes rewriting articles an complete breeze! And unlike most other article rewriting systems that are a breeze to use, this one produces articles that people will actually like to read, and it will do it all very speedily!

WordFlood could just be the perfect articles rewriting system. It’s effective, simple to use, and currently being offered at a very special price!

But don’t take my word for it. Download a free fully-functional 2 week trial by clicking on the link below and see for yourself! If you have anything to do with rewriting articles, then you’re gonna enjoy this little tool! For more info visit WordFlood. You could improve your article marketing results substantially using a article rewriting system like WordFlood.

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Squish Ex-employee Blog Cyber Defamation Statements

The web doesn’t overlook a thing. It’s floating around more or less nearby, zillions of bits and bytes. This imparts an odd class of permanence to anything anybody writes or uploads or links to. Things travel around a bit, of course, nevertheless it all seems to hang around. This translates to the negative personage scripted about you enduring for years.

It’s as if the primary intention society gets online isn’t for convenience, but only to cast stones at each other and asperse the success of others. If you run any kind of enterprise or are a upstanding individual, this libel slander can drive major hurt to the opinion held by others. Your hard work to build something good can be shattered so fast.

And regularly it’s not feasible to manage with these individuals in a desirable way. This breed of individual is on a chore. Likely they’ll eat, sleep and drink making you suffer for no common sense motive at all. You may even know the character off of the web, say a disgruntled employee, rival, problematic customer or ex lover even. But it could just as well be some online random who takes offense at your Web site’s choice of font or background color. Rest assured you don’t have to just sit there and take it.

Recently companies have emerged that cater to Internet reputation repair. Brand and reputation repair experts can now make your battered reputation shine again. The thing is, if some nut writes something libelous about you it can crawl to the top of search results, where all the world can judge you. These services will fight that by generating positive content which they use to force the bad stuff down off those first pages, as far as five pages or more, at which point — good as forgotten.

Another way to deal with the perpetrator is to have the rep repair office suggest a forensic expert who can discover the soulless miscreant and put together your sound suit against them. Your business, your on-line self, will be rehabilitated in short order.

Now, if you’re new to the online world, these services are helpful for immediately getting your site found on the WWW, think search optimization. As you know it’s where you have to be – to be found Online. Not to mention if some crazy competitor wants to stop you, you’ll be reasonably prepared for it.

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Trample Psychopathic Scam Accuser Slander And Defamation Out Of Cyberspace

Much as I hate to say it, people always have a negative streak. And so if you do something that someone disagrees with, they can type it on a keyboard and it’ll be on the Internet forever, regardless of its validity. This presents a danger to a person’s reputation or business, because that negative stuff can follow you around, right at the top of the search results.

If I’ve put the fear in you, please give me a chance to sooth your jangled nerves. Because of course, it’s not hopeless. This is the Internet! Anything’s possible. (Sometimes it’s weird stuff, sure, but often it’s useful.) In this case, the useful is characterized by reputation repair services, companies which take a good stiff brush to your online self and make it sparkle.

Reputation Repair Services

Search engines play by certain rules, and these reputation repair services understand how to force those sites with negative content way down, off the first, second or even tenth pages of the search results — as far down as a hundred pages or more. At that point, whatever it was that was said is a very distant memory.

The negative content settles down in the darkness of the search engines, and in its place is content that paints a friendlier picture of you and your business. From then on out, you’re dealing with real people in the real world, and your reputation is back in your hands. But you got it there without having to embroil lawyers, hitmen, or hackers to settle things with the blog owner who got you into this mess.

Your Image is Everything

And for those who are just starting businesses, it’s never too late to take control of that reputation. This kind of service can put your name on the very top of the rankings at a time when you need eyes on your business. And you know it’ll be a positive first impression for sure.

It’s sure a weird place, this Internet, isn’t it? You’ve got a whole real-world life you’ve got to think about, a house and some plants and maybe a cat, and then on top of that here’s this online version of you that you have to consider. And, stranger still, the online version will probably encounter more people than the real version of you. Hey, it’s a new world. I hope you see how important it is to make sure your online self puts its best face forward. It’s got you to think about, after all.

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Web Design – The New Way Of Art Online!

Internet architecture deals with authoritative some kinds of presentations of altered agreeable and this agreeable is also hyperactive media or hypertext. These web presentations are provided to an end user on the guidance of Apple Wide Web. You may additionally bear it in the guidance of added world wide web accredit or world wide web acknowledging applications.

If we need to know additional for the internet design then we will have to take into account this model in very deep. The individual for internet designing is called web designers and that designer creates type for websites as well as other similar content. You may use it for other purposes too. Today, there’s a lot demand of this sort of type and you will se them several places specifically should you are with the internet. It is possible to use it for producing interactive your websites and other content. It will assist you to to produce beautiful your applications easily and simply.

You will must pay specially concentration to know around the basics of world-wide-web type because it will necessary for you personally get command on all the crucial applications related to that kind of designs. You will have to get all individuals tips which will assist in machining your web site professionally.

You can appoint abounding organizations for accepting your assignment done and there seriously isn’t any botheration for you personally to accomplish so. You can appoint these organizations for net designs. You will find abounding able world-wide-web architecture firms are offered inside the bazaar and you possibly can get advantage from them by hiring their casework to your website. You can do this assignment yourself should you accept any apperceive how on the world-wide-web design. However, this assignment requires abundant absorption and complete capacity but if you will try to perform any of the net architecture again you’re in a position to get the adapted aftereffect yourself.

You can apprentice how obtain a world-wide-web architecture by its able and experts. These bodies accept abundant potential and complete command on the net architecture and they are able to suggestions you in acquirements this abstruse learning. You will not accept to go as well far in chase of any internet architecture professional, as you’ll find abounding obtainable within the designing market. You’ll be able to get them as your world-wide-web architecture mater.

There is often a abundant aberration in world-wide-web architecture and net development. Abounding of the bodies abort to analyze this difference. Internet architecture is affiliated of the web site and its creation. You may obtain any with the net architecture calmly in case you accept anchor on it.

There are abounding types of world-wide-web architecture in the ready bazaar and you’ll acquisition them aberrant and altered from time to time. These all designs accept some weight in them. Best on the bodies are application world-wide-web architecture to do their site adorable and abounding of fascination. You possibly can use this web architecture for your armpit in case you are absorbed in accomplishing so. There seriously isn’t any botheration for you as a result of probably the most most recent and developed abstruse world.

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Great Ideas For Starting An Internet Home Based Business

Everyone who has an interest in becoming an entrepreneur should look online at a few of the opportunities. You will find a wide range of different ideas and most will involve using the computer to earn your money. The truth is many people are doing it and are earning a great income from a lot of the different ideas. Some great ideas to help you start your own Internet home based business include freelance writing, joining an MLM business, or becoming an affiliate.

When you choose freelance writing as your Internet home based business, you will find it to be a solid idea when you have the right skill set. Online you can find a lot of sites hiring web content writers. The pay is usually per word, but you can find many for an agreed upon price. Even better, you are not limited to content sites, but can earn an income by writing for others on blogs, in magazines, writing ebooks, and ghost writing.

Multilevel marketing is also a great opportunity to consider. Some of the best companies in this industry have been operating for years. Two great examples are Amway and Avon. You would be considered an independent business owner and earn commissions by selling the company products. To earn more income, you would need to recruit others into the business with you.

Another alternative is to join affiliate marketing. Affiliates simply market or advertise the products they choose to sell. Commissions are earned from every products sold from your ad and you have no limits on the products you choose to sell online.

These are just a few ideas to start an Internet home based business. Choosing just one of them or all of them is an option for you, but you will want to be certain you have the time to commit to them. Each one could be your solution to working from home and earning a higher income.

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Why Outsource Video Marketing Business Process At All

You might have heard about the concept of outsourcing some of video marketing business process and you wonder the reason why it is becoming a lot more common nowadays. Business Process Outsourcing, or popularly known as BPO, is the trade of services between a company and an outside supplier, or provider of solutions. The BPO industry has been gaining popularity these days, offering mainly non-core, but recently even core, company functions to organizations that want the competence and objectivity of an external supplier. Services which are frequently outsourced consist of monetary services, such as book keeping, business consultation, call center or customer care assistance, typesetting, animation and multimedia, marketing, and a lot more.

Now, you might ask is there really a need to use outsourcing for these services when you could have, or may actually have, a whole department focused on these areas? True. You could have a whole department working on these responsibilities and services but have you questioned and assessed fairly if your enterprise is getting the desired outcome? And also do you suppose the amount of investment you put onto it is well worth the outcome?

A lot of companies these days understand that it is a lot more cost effective to simply use outsourcing for a few of their business processes. And that is just one benefit of business process outsourcing. By getting business process outside the company, you avail of these advantages

Cost Effectiveness

With BPO, you could be assured of higher revenue with the best quality solutions that they offer. The net income growth offsets the expense you put in paying business process outsourcing companies. So contrary to general belief that outsourcing is expensive, you’re actually saving money with the boost in revenue and income.

Access to Outside Expertise

Sure, you have your creative crew under your roof, but will they be generating your business preferred outcome? Some in-house specialists are actually overly paid for their particular services without essentially providing the very best positive results that your company should get. BPO providers keep the experts having innovative talents and specialists with logical prowess. Which means you are assured that your company is in a well-balanced packaging, boosting your income as well as creating a much better reputation for your business at the same time.

Focus

By simply putting the nitty-gritty aspects of several non-core business process at the disposal of these external but trustworthy professionals, your organization can now concentrate on the more important tasks and transactions that require more of your physical presence and particular attention. The management officers minds can focus on more strategic ideas and plans to increase the company’s overall performance in the market. They have now more hours to check out fresh and innovative ideas.

Improved Productivity

BPO providers make sure that they provide their customers better and quicker services because they understand the great significance of time in business. Time is money. Therefore outsourcing non-core business enterprise processes tends to buy the business additional time and more production.

Increased Competitive Edge

With the improved productivity at work, organizations are given an edge against rival companies in their respective sectors. Since they’ve got more time for inventing new things and concepts, improving goods and services, they gain a sharper competitive edge against other companies that continue to have trouble with their in-house techniques.

Considering all these advantages, examine your own video marketing business and ask, Do you think you’re receiving the best from your business? Or, Are your hands tied and bound with the dirty work so you aren’t progressing as you should? Maybe, its time for you to use outsourcing for the dirty work and leave it to the experts!

Video Marketing is a concept which facilitates and encourages people to pass along marketing clips regarding products and services. This could be accomplished through Social Media Marketing, a good approach that will give you links, attention as well as huge amounts of traffic by promoting your Internet site or enterprise via social media channels.