You can easily come to be viewed as an expert, but you must have certain things in place to be able to demonstrate it on some level. People are funny because they can consider you an expert and maybe even trust you, but if they do not like you then that really can present problems. The million dollar dilemma always seems to be how the new kid on the block breaks in to the niche, even if that person has real expert knowledge. You need to become known as an expert – well all right, read along and learn what you can do to make it so.
Consider that most people has some expert information that they can share to help other people.
Most of the Western world is hooked on getting some kind of certification, and probably because they can speak volumes about a person. Of course all certifications are not created equal because some may be from a school that is not highly regarded, etc. If this is something that just will not work out in your niche, or for you, then simply pass on it and use other methods. But one interesting idea is to examine the sites of other experts in your market and see if they have any. For instance, if you’re trying establish yourself as an expert in Google AdWords, you can go through the certification process with Google and become more credible in the eyes of your target audience. Podcasts are certainly nothing new at all, but they are still used by people because of how easy it is to download and take with you. The content in your podcasts can include material from your previous seminars, speeches or workshops. But when you are creating podcasts, you have so many options available to you in terms of content. Lots of established sites make excellent use of podcasts, and there is no reason why you should not do it. Every single podcast that you create and send out will act as a building block in your overall quest to conquer the minds of your prospects.
We all know how much of a role the internet has come to play in the world. There are so many aspects of life that have totally changed such as the ability to publish your own book on your own, and there are many other examples. Think very hard about writing a book, publishing it at Amazon – for example, and then use that as something to help your expert reputation building. Getting your book published is the ultimate way to boost your credibility and actually enhance your personal brand.
The way you can pull-off your own teleseminar with the use of a special phone for this purpose, and all you need to do is rent it. So you have the phone, and the way it works is everybody who signs-up for it just calls that phone number, and then you just talk to them about your topic. We think it is probably best to go with the free teleseminar because there is no media involved, and it is just a phone call. But after you give every teleseminar you will also have added to your content because they can be re-purposed into audio podcasts.
If this appeals to you, then maybe create an outline of topics and think about creating a series.
If expert advice is something you respect and you would like to find out more about SEO and other SEO services, then visit the website and ask for a free evaluation.
